Free template · copy and adapt
Sales development rep job description
This sales development rep job description template is written from the screening we run on real sales development reps — copy it, replace the brackets, and post it. The bracketed parts are where the filtering happens.
Salary figures checked July 2026, sourced on our salary research. Free to use — no attribution, no email wall.
The template
Sales Development Rep — [Company]
[Company] sells [product] to [ICP]. You'll open doors: build targeted lists, write outreach that proves you did the research, qualify the interested, and book meetings for [closer/founder]. We measure replies and booked meetings, not activity theatre.
What you'll do
- Build prospect lists that actually fit our ICP — researched, not scraped and sprayed.
- Write and run personalised outbound sequences across email and LinkedIn.
- Qualify inbound leads within [N hours] and route them correctly.
- Book and confirm meetings, with context notes the closer can use.
- Keep the CRM honest: every touch logged, every stage current.
- Report weekly on what's working — subject lines, angles, segments — and change the sequence accordingly.
Requirements
- 1+ year of outbound prospecting to US or UK buyers.
- Written English that sells: specific, brief, zero template smell.
- A research habit — your first line proves you read something about the prospect.
- CRM fluency (HubSpot, Salesforce or similar).
- Resilience with a cadence: you can show a month of consistent execution.
Nice to have
- Familiarity with [your industry] and its buying language.
- Sequence tooling (Apollo, Instantly or similar).
- Comfort on the phone for warm follow-ups.
Compensation
[State your band. Market rate for a full-time sales development rep is roughly $900–$1,800/month in the Philippines — sourced ranges for five countries are in the table below. Posting the band filters out mismatched expectations before they cost anyone an interview.]
How to apply
To apply, pick any real company that fits [ICP] and write the three-sentence cold email you'd send its owner. We're reading the first line hardest.
How to adapt it
- Replace every bracket. The named tools, the hours, the band, the application question — specifics are what make strong candidates self-select in and weak ones self-select out.
- Cut duties you don't actually need. Six real duties beat ten aspirational ones; candidates can tell when a list was padded.
- Keep the application question. It's a two-minute work sample in disguise — the answers will separate your applicant pile faster than any résumé line.
| Country | Monthly range | Full guide |
|---|---|---|
| Philippines | $900–$1,800 | Sales development rep salary in the Philippines |
| Colombia | $1,150–$2,250 | Sales development rep salary in Colombia |
| Mexico | $1,150–$2,350 | Sales development rep salary in Mexico |
| South Africa | $1,050–$2,050 | Sales development rep salary in South Africa |
| Argentina | $1,000–$2,000 | Sales development rep salary in Argentina |
The part the description can't do
A good posting attracts the right pile; it doesn't sort it. For sales development reps, we sort with graded work: A cold-email rewrite against a real prospect, plus their qualification framework. That's the screening we run on every search — here's a real sample shortlist showing what the evidence looks like, and here are the interview questions we'd ask if you're running it yourself.
Or skip the pile entirely
Post this yourself and you'll do the screening. Hand us the brief and you'll read three graded finalists instead — the search runs free, and the flat $1,995 is due only when you want introductions.
Hire a sales development rep — search runs free
Common questions
Can I use this sales development rep job description as-is?
Copy it, then replace every bracketed placeholder — the company line, tools, hours and band. The bracketed parts are the parts that do the filtering; a posting left generic attracts generic applicants, which is the problem a good description exists to prevent.
Should I include the salary range?
Yes. Posting the band filters out mismatched expectations before they cost anyone an interview, and candidates in this market read a missing band as a lowball coming. Our sourced country ranges are linked below so you can anchor honestly.
What actually screens candidates — the description or the interview?
Neither, mostly. The strongest predictor is graded work: a role-specific scenario plus a real work sample, read before you ever speak to anyone. The application question at the end of this template starts that; our screening runs the full version for you.
Is this template free to use commercially?
Yes — copy it, edit it, post it anywhere. No attribution, no email wall. We publish the market's working documents for free whether or not you ever hire through us.